Option A
Other sampling apps
Software you configure yourself — but usually behind a sales call, priced per seat or on an annual contract, with setup and onboarding fees before your first tasting.
Typical: "Request a quote"
Option B
Full-service agencies
You hand the whole program to an agency that staffs and runs it for you. Convenient — but pricier per market, slower to launch, and you lose day-to-day visibility and control.
Typical: per-program billing
Longboard vs. other sampling apps
Same goal — getting your brand in front of shoppers. Very different on price, control, and how fast you start.
Reflects common pricing and practices across the category as of 2026, based on publicly available information. Individual tools vary — always check current terms.